Why jewelery you may ask. Why is jewelery better than any other product to sell. Physical product that is. Maybe the best product to sell on line is an information product but the best product to sell Scottsdale diamonds otherwise has to be jewelery. Jewelery has one of the best profit mark ups of all products, especially wholesale to retail. Traditionally retailers get several hundred percent mark up with jewelery and I will show you just one one later where you can get much more.
Why is the profit margin so high with jewelery? Maybe it is because it is a popular target for shop lifters and kids who fancy a piece. It is much easier to pinch a piece of jewelery that a handbag or something larger. I had a tray of nice silver rings in a shop once and noticed one day about half a dozen plated, cheap fashion rings in amongst my silver. The kids had been coming in and changing their cheap rings for my silver ones. They are smart. One school girl had her open school bag at her feet while she was trying on rings and happened to let one drop straight in to her school bag. That is why so many stores now have signs out side saying no school bags allowed.
So anyway, with profits so high you can afford to lose an odd piece to shop lifters. That is fashion jewelery of course because you don’t want to be losing any real jewelery pieces as they have cost you a lot. That brings us to styles of jewelery. Fashion jewelery is popular and always will be because people buy it for it’s afford ability and today, some of the better made pieces are identical to their diamond and gold partners. So which do we sell. That depends of course on your market and how you intend to sell. Remember that if you go into real jewelery you will have to outlay a lot of money for stock although I am going to show you one place to buy real jewelery for about 10% of it’s value.
Another major advantage of jewelery is it’s compactness. That makes it much cheaper to ship than practically anything else. This is a plus if you have to order from a long way away and of course you are able to do so with jewelery. If you are going to sell at markets or at home parties your stock will fit into one or two neat boxes for you to carry. I met a retired couple once who were traveling the country in a camper van. They had a suitcase full of silver jewelery under the bed and everywhere they stopped they would sell some to a shop or at a market. If they needed more stock they could order from wherever they were and it would be delivered in the mail. That paid there way for their permanent holiday. Sounds good.
So where is this magic place I am going to show where you can buy real jewelery at about 10% of value. Remember that jewelery is so easy to post that you can buy it anywhere and on line you will find many wholesalers for every conceivable kind of jewelery. One word of caution. I bought some gold rings once from China that were hallmarked as karat gold and turned out to be plated so keep that in mind if you are tempted to buy from there. One of the best places, especially if you enjoy auctions, is Bidz in the us. They have a new piece listed every few seconds and sell thousands of nice pieces 24/7.
There is some real nice stuff there from nice jewelery to very very nice jewelery and it all sells for an average of 10% of value. I buy there from time to time as do a lot of other retailers because you can buy real nice stuff really cheap and sell at a huge profit. I am in no way affiliated with Bidz and there is nothing in it for me if you buy there. I have seen some people selling this same information on line. So get out there and have some fun. Jewelery is fun and I enjoy working with all the sparkles.